Pilatus

Bergbahn AG

Corporate Design
Development of a Corporate Design for the passenger transport company Pilatus Bergbahnen AG in context of a fictitious project . The shape defined as key visual represents a simplified abstractation of the rack railway. The form takes the corresponding gradient of 48%. Depending on the medium (Flyer, Website, etc.) the shape can be lengthened in its height, width or aranged  into a pattern. In addition to the shape, the typography also forms an important part of the key visual.

Design: Leonie Schmid
Date: December 2018